Brave Feminine Leadership Ep. #215 – Serendipity Equals Opportunity Plus Action: Aliza Knox's Tech Transformation Journey
Episode 5 of the Board Director Series features Aliza Knox, bestselling author of "Don't Quit Your Day Job" and the tech executive who built APAC businesses for Google, Twitter, and Cloudflare. From Boston Consulting Group to becoming APAC IT Woman of the Year and the first female partner across Asia Pacific at BCG, Aliza's career demonstrates the power of curiosity-driven decision making and strategic risk-taking.
Aliza shares her unique career framework—Aliza 1.0 (consulting/finance), 2.0 (tech transformation), and 3.0 (portfolio career)—while revealing how personal interests in swimming, Asia, and the internet inadvertently shaped her professional trajectory. She discusses the "brave or foolish" decision to take significant title and salary cuts to enter tech, and how writing a simple email to Vint Cerf changed everything.
Now in her portfolio phase as a board director and senior advisor, Aliza offers practical insights on staying relevant in rapidly changing industries, the importance of building a "personal board of directors," and why emotional feedback taught her to separate stress from authentic enthusiasm.
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Hi, I'm Melissa
I'm the founder of Brave Feminine Leadership and an Executive Mentor with 8+ years of experience as a CEO leading global teams of 5,000+ people. I've been where you are and know exactly what it takes to break through to the next level in your career. I've made it my mission to inspire 100,000 women to take the next intentional step in their careers - because success, impact, and leadership doesn't have to come at the cost of everything else you value.
